INHABITING THE WORLD
A BEETLE FOR EVERY SETTING
In nature, beetles are found everywhere around the world – land and water, desert and mountain, forest and field. Like its namesake, the Beetle Chair is at home in the elements. It is a highly versatile design, with near-endless upholstery options and a wide array of textures and colors to choose from.
VERSATILE AND ORGANIC
Translating the form and flexibility of the beetle into a piece of furniture, GamFratesi created a chair that became a modern design icon, beloved for its versatility and its fluid, organic shape.
Contrasting natural habitats vividly bring to life the fact that the Beetle is every bit as adaptable to the world’s wildest places as the insect that inspired it.
LIGHT AND DARK COLLIDE
On Iceland’s rugged coasts, beneath a stark white sky, waves break and foam on sweeping stone beaches and slick black rocks.
PARTING OF THE MIST
In a hidden corner of the world, revealed in the momentary parting of the mists, a carpet of dense rainforest clings to the mountainside.
TACTILE GREEN
Upholstered in tactile green Mumble chenille, the Beetle evokes the dense leafiness of the forest canopy, blending effortlessly into the surroundings with a textured, natural look.
ROUNDED CONTOURS
A classic velvet, Sunday is designed to give definition to rounded contours such as the Beetle’s. In earthy neutrals such as clay-brown, the tactile, powder-soft fabric introduces a note of grounded sophistication.
THE PERFECT FIT FOR ANY SETTING
The Beetle collection doesn’t quite match the 300,000 species found in nature, but there’s enough to ensure the perfect fit for any setting.
FIND YOUR BEETLE
A FUSION OF CULTURES
The Danish-Italian design duo operate in symbiosis, sharing everything across their personal and professional lives.
Gam takes a particular and thoughtful approach to design, while Fratesi moves more conceptually and energetically. This instinctive and spontaneous fusion of two ways of working is one of their key strengths.