The second flagship showroom from Royana in collaboration with GUBI, NANA opened in Shanghai in late 2024. Set within CIMEN, offers an immersive experience—a fully realized GUBI home.

In the heart of Shanghai, Zeng Jianlong has pushed the boundaries of the average showroom blueprint. Completely transfixed in GUBI, the space invites guests to take a step further into our vision in both form and function.

Inside an elegant townhouse on a cobbled street, GUBI unveils its first permanent London showroom – a vision of 100 years of modern design unfolding over four curated floors, giving Londoners the chance to fully explore GUBI’s design universe in depth and in person.

For Milan Design Week 2023, GUBI took over the iconic Bagni Misteriosi to stage an immersive sensory spectacle. GUBI SALONE 2023 brought together cutting-edge contemporary creativity with timeless icons of 20th-century design.

In South Korea’s Bukchon Hanok Village, GUBI and Vorblick present The Happiness Project—a captivating pop-up experience set within a traditional Korean Hanok. This unique space invites visitors to immerse themselves in Korean heritage while exploring Bukchon’s iconic architecture.

GUBI’s showcase for 3daysofdesign 2024 takes its inspiration from the work of Anni and Josef Albers – the pioneering 20th-century Bauhaus artists whose work, writing, and teaching transformed our understanding of the relationship between color and perception, art and craft.