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GUBI HOUSE

Location: Clerkenwell, London
Interior Design: GUBI Design Studio
Photography: Michael Sinclair
Launch: 2024

The Modern British Townhouse

 

Inside an elegant townhouse on a cobbled street, GUBI unveils its first permanent London showroom – a vision of 100 years of modern design unfolding over four curated floors. 12 Charterhouse Square is GUBI’s first dedicated show-space in the UK, giving Londoners the chance to fully explore GUBI’s design universe in depth and in person.

GROUND FLOOR: BOUTIQUE CHIC

 

Showcasing lounge and dining furniture, the ground floor captures the elegance and charm of a boutique hotel, spread over three spaces: a lounge, a dining/reading room, and a meeting room. Classics of 20th-century lighting design by the likes of Paavo Tynell and Louis Weisdorf are presented alongside modern masterpieces such as GamFratesi’s now-iconic Beetle and Bat Lounge Chairs, and new Vanity Mirrors, as well as Space Copenhagen Private Collection of storage and display furniture.

    • 3 variants available

      Sejour Lounge Chair

      USD 6,299
      • 2 variants available

        9464 Wall Lamp

        USD 749
        • New
        2 variants available

        9205 Table Lamp

        USD 1,299
        • 3 variants available

          Randaccio Wall Mirror

          USD 949
          • 47 variants available

            Semi Pendant

            USD 649
            • 16 variants available

              TS Console

              USD 1,899
              • 2 variants available

                Daumiller Armchair

                USD 899
                • New
                3 variants available

                1972 Pendant

                USD 1,899
              • FIRST FLOOR: 1970S STYLE

                 

                On the first floor, GUBI House, London immerses guests in the laid-back and low-slung lounge living of the 1970s, with a grounding, earthy color palette, an integrated bar, and comfort-focused pieces such as Pierre Paulin’s cloud-like Pacha Lounge Chair and Illum Wikkelsø’s curvy Croissant Lounge Chair. Highly characterful lighting designs include the Gianfranco Frattini’s tasseled Model 597.

                SECOND FLOOR: COMMUNAL AND CONVIVIAL

                 

                The second floor captures the playfulness and color of a modern co-working club, and the relaxed intimacy of a modern bistro thanks to the likes of GamFratesi’s art deco IOI Coffee Tables, Violin and Masculo Dining Chairs, and Space Copenhagen’s Moon Dining Table, as well as Wikkelsø’s strikingly angular V11 Lounge Chair.

                THIRD FLOOR: KNITTED OUT FOR COMFORT

                Things take on a distinctly bohemian feel at the top of the house. An eclectic selection of pieces from Gabriella Crespi’s Bohemian 72 Collection come together with Weisdorf’s head-turning Turbo Pendants. Instagram favorites such as the sinuous Timberline Floor Lamp by Mads Caprani, and Mathias Steen Rasmussen’s rope-backed MR01 Initial Lounge Chair catch the eye, while a relaxing living space, kitted out for comfort with Pacha Lounge Chairs, completes the scene.

                 

                 

                 

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