GRÄSHOPPA PENDANT
by Greta M. Grossman
The global appreciation for 1970s aesthetics.
NEW EDITIONS
One of the 20th century’s most pioneering and playful modernist designs, Greta M. Grossman’s Gräshoppa Lamp expands into three glossy new colors, channeling the glitzier side of 1970s style.
The new editions introduce Alabaster White, Walnut Brown and Black to the Gräshoppa’s already wide-ranging palette, giving the collection’s Floor Lamp, Table Lamp and Pendant a versatile selection of high-shine finish options.
EARTHY, NATURAL SHADES. SHINY, GLEAMING SURFACES
GUBI’s launch of new colors for the Gräshoppa Collection coincides with a renewed global appreciation for 1970s aesthetics – characterized by earthy, natural shades, as well as shiny, gleaming surfaces. The two new finishes capture both the love of nature and the inclination towards high-gloss textures that defined the decade.
EXPLORE THE COLLECTION
Gräshoppa Table Lamp
Gräshoppa Floor Lamp
Gräshoppa Pendant
THE GRÄSHOPPA COLLECTION
The Gräshoppa Collection is one of the most wellknown designs by pioneering Swedish furniture designer, interior designer and architect, Greta Magnusson Grossman (1906–1999). With a tubular steel tripod base on a backward diagonal slant, its unmistakable silhouette gives the impression of a grasshopper clinging to a blade of grass.
Part of a collection designed in 1947, the floor lamp has an organic dynamism that was a breath of fresh air within the gravitas of mid-century modernism.
GRETA M. GROSSMAN
Greta M. Grossman (1906–1999) was an innovator in the male-dominated worlds of mid-century industrial and interior design and architecture, gaining international recognition for her work.
She was born and educated in Sweden, setting up Studio – her first combined store and workshop – in Stockholm the same year she married musician Billy Grossman. With the onset of the Second World War, the pair emigrated to California where she worked as an architect. She was among the first to bring the Scandinavian modern aesthetic to southern California’s burgeoning modernist scene.