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GUBI is uniquely positioned to help you get ahead of the curve, creating a flexible workspace for your modern workforce.

We spend one-third of our lives at work

Many of us devote most of our waking hours to work; in fact, according to jessica pryce-jones’ book happiness at work, the average person will spend 90,000 hours of their lifetime in the office. It's safe to say that your job has a huge impact on your quality of life.

Work has changed beyond all recognition. A new generation of digital natives has been reinventing working behaviors in the 21st century and 2020’s global pandemic proved just how possible these new practices are. It’s time for our workspaces to be transformed too.

Curate with confidence


As the lines between work and home life blur, a more domestic aesthetic is emerging. Investing in high-quality, comfortable furniture to create welcoming lobbies, cocooned spaces for solo working, and cozy collaboration spaces, that deliver the comfort of home with the benefits of the office, will make employees feel appreciated and engaged. It will boost wellbeing, productivity and loyalty too. 

The strong aesthetic of GUBI’s signature pieces evokes emotion, helping you to craft stories, communicate identity, and connect with staff and clients.

High performance


High performance chairs designed to support health and wellbeing, even over long sitting periods, are more important than ever. GUBI effortlessly delivers the optimal combination of supreme comfort, ergonomic functionality and design aesthetics, without ever showing its workings. GUBI’s stylish office, desk, and meeting room chairs hide the complexity of what’s going on inside. 

The Beetle Chair’s flexible and yet robust shell enables micromovements delivering comfort previously unseen in this typology.

Versatility for all


New behaviours require new typologies. Office chairs and desks, while important, are no longer enough – the modern workspace requires furniture that supports modern working practices from a full day of concentrated work to a relaxed meeting in a collaborative cluster or a flying visit to touch down and catch up on emails.  

GUBI’s extensive range of chairs, tables, lighting and accessories means you will find everything you need, all in one place.  

Design for workspace behaviours

With an increase in remote and home working, what are offices for? Research tells us that physical environment plays an important role in fostering a vibrant company culture – and employees value a sense of community where they work. A dynamic and welcoming hub can champion culture, community and collaboration, attracting and retaining the best talent – and enticing them into the office day after day.

Explore the different kinds of workspace behaviours

1. Design for concentration

The rise of open plan office design has brought with it a backdrop of constant noise and distraction, making it difficult to concentrate on solo work. The modern workspace carves out spaces for quiet, uninterrupted, and productive work.

Bat dining chair (plastic edition)
Bestlite table lamp

2. Design for collaboration

Creative collaboration and idea generation still happen best in groups, so spaces for working together are equally important. As remote working becomes more popular, these shared spaces provide a compelling reason to come into the office.  

3. Design for presentation

Whether it’s for impressing a new client or hosting the monthly board meeting, a formal meeting room is a still a must for many companies – building in flexibility means it gets used more frequently. The Beetle Meeting Chair on castors enables easy reconfiguration. 


4. Design for socializing

As workspaces become hubs for community, spaces in which relationships are built become ever more significant. Coffee machines, kitchens, shared seating and even bars for after-hours events are becoming a key part of today’s working environments. 


5. Design for spontaneity

Unexpected encounters are often where the magic happens – the water cooler moment that leads to a new collaboration, or the corridor conversation that finally slots the missing piece in a project into place. Good workspace design encourages spontaneity.

6. Design for privacy

Confidentiality is another victim of contemporary open plan offices – and one closed-off room where nothing good ever happens is not the solution. Modern workspaces allow for discrete, private spaces that support comfortable conversations – crucial because research shows that employees who have privacy when they need it are 1.7 times more likely to take an active approach to their job.


7. Design for distance

The term ‘workspace’ now covers wherever work happens and that increasingly means on the move or at home. While we can’t control our travel environments, we can make sure our home office is optimized for comfort and productivity.