Strikingly simple in form but full of personality, GamFratesi’s design combined crafted details and advanced manufacturing technologies to produce something truly original: a highly versatile, extremely comfortable, and beautifully expressive chair inspired by the forms of nature.
GamFratesi has been working with GUBI since the inception of their studio and the development of the Beetle Chair. With their own dual heritage, Italian Enrico Fratesi and Danish Stine Gam share GUBI’s ability to synthesize seemingly opposing ideas – the classic and the contemporary, the intellectual and the sensual, the understated and the expressive, the manufactured and the unique. These juxtapositions, as well as the boldness and curiosity that drives their desire to find inspiration in unfamiliar territory, are epitomized in the Beetle Collection.
INSPIRED BY NATURE
For the Beetle Chair, GamFratesi became captivated by the idea of translating the form of a beetle into a product for the home. The pair drew on the form and function of an archetypal beetle to create an iconic and ergonomic chair with a hard, yet supple, two-part outer shell with comfortable inner surface.
CRAFT MEETS TECHNOLOGY
The Beetle’s unique success is rooted in its fusion of artisanal craftsmanship and technologically advanced production techniques. Like the insect that inspired it, the chair combines an almost mechanical exactitude of form with an organic, contoured softness – a duality that mirrors the man-meets-machine story of its making.
Explore our latest Beetle stories and cases from around the world
INHABITING THE WORLD
In nature, beetles are found everywhere around the world – land and water, desert and mountain, forest and field. Like its namesake, the Beetle Chair is at home in the elements. It is a highly versatile design, with near-endless upholstery options and a wide array of textures and colors to choose from.
THE GAMFRATESI EDIT
The contemporary color palette of this edit adds a new perspective to a modern design classic, complementing a wide variety of interior settings.
Blending art, drama, gastronomy and spectacular visuals into one all-encompassing multisensory experience, the new Alchemist restaurant in Copenhagen.
INSPIRED BY NATURE
For the Beetle Chair, GamFratesi became captivated by the idea of translating the form of a beetle into a product for the home.
MAKING OF AN ICON
The Beetle Chair’s unique success as a design is rooted in its distinctive fusion of artisanal craftsmanship and technologically advanced production techniques. Like the insect that inspired it, the chair combines an almost mechanical exactitude of form with an organic, contoured softness.
THE FULL COLLECTION